manner咖啡品牌营销拆解
近日多段网传视频显示,6月17日,上海两家Manner咖啡门店店员在同一天均与顾客发生争执,一家门店的男店员与顾客发生肢体冲突,另一家门店的女店员则将咖啡粉泼向顾客。20日下午,记者采访了解到,男店员已向顾客道歉,双方已达成和解;女店员向顾客泼咖啡粉没有造成身体伤害。
一段咖啡店内的监控视频显示,一名女店员突然情绪失控,对着一女顾客冲顾客大喊“你投诉啊”,并将一杯粉状物泼向对方,致使女顾客面部被粉状物糊满。监控视频位置显示为“威海路716号门店”,事发时间为2024年6月17日。
方案君也下载下来分享给大家,逻辑非常清晰,很值得学习参考:
产品策略+定位分析+营销分析+线上营销+私域运营
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作者: 营销观察
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